Intention & Attention Economy Primer
Posted on July 10th, 2006 in Uncategorized | No Comments »
A list of links that will grow over time. Have an addtion? Tag it as for:relaxedguy on Delicious.
Reading Material
Doc Searls talking about Attention vs. Intention and User-centric = Independent.
“The Intention Economy is about buyers finding sellers, not sellers finding (or ‘capturing’) buyers.” – Doc.
David Berlind and Doc, “Are your marketing dollars wasted on attention instead of intention?”
a. Conversations
b. Transactions
c. Relationships
John Batelle’s Database of Intentions.
Alex Barnett’s 20 Thoughts on Attention.
http://motherpie.typepad.com/motherpie/2006/07/attention.html
Jellyfish thinks search intermediaries like Google are keeping to much of the value for themselves and wants to be the tipping point which aligns buyer, seller and intermediary.
Technology
Niall Kennedy on Attention.xml in NetNewsWire.