The Progress Bar

Phil Windley wrote up the notes for our Principles of Reputation open space meeting at the Identity Mashup conference.

ClaimID is now officially Justouttabeta. Congrats to Fred and Terrell, who I got to meet at Identity Mashup last week.
It’s quite clear that microformats for claiming content are starting to come together, and ClaimID is smart to integrate with OpenID, MicroID and keeping an open mind towards working with other initiatives that strengthen and increase the value of microformat-based data aggregation.

ZoomInfo is a summarization search engine which approaches content aggregation with a crawl-based system. As I mentioned to Fred last week, ZoomInfo would be a great partner for ClaimID. I’ll even link to the Partner page to make it easier.

I’m curious about what people think about Technorati’s Microformats Search. Do you think it’s a good idea for Technorati to support ClaimID as well?

Flickr: idmashup idmashup06
Phil Windley: photos.

Yes Phil, it’s time to get your photos out of the silo and into Flickr.

Jonathan Zittrain, Co-Founder, Berkman Center for Internet & Society, moderated a panel named “Code and Law: How Should and Might They Mix?” at IdentityMashup. Jonathan is probably the best moderator I’ve ever heard. Engaging, able to get speakers and the audience to sharpen their points and questions and funny to boot. I bet his greymatter wasn’t even running at half-speed for the panel, that’s how scary-smart the guy is. His “The Scream” PPT picture was hilarious. My hat goes off to the guy, made it the best panel of the conference for me.

Podcasts are here. It has come to my attention that some people are tagging the event idmashup without the 06. Let’s be more consistent people.

SocialPhysics is an open collaborative project sponsored by Parity Communications. The goal of SocialPhysics is to give people more control over their digital identities: their online identities, personal information and social relationships. The project, affiliated with the Berkman Center for Internet & Society at the Harvard Law School

As part of the Social Physics Project, Higgins is a framework that will enable users and enterprises to integrate identity, profile, and relationship information across multiple systems. Higgins is also a long-tailed Tasmanian jumping mouse.
Listening to Paul Trevithick warm up the mostly techie group with a status update was a real learning experience. At times like that I’ve learned it’s best to keep my mouth shut and try to keep up with the conversation. Only near the end did I venture to ask a few questions, but the wait was worth it, Paul’s responses had me jumping up and down with excitement. Higgins looks like it is clearly going to be a core part of the Intention economy, but only if companies and websites will take a chance and implement the system. Much more will be written about this, for now, the Introduction to Higgins is probably the best place to get started. Paul says the website will be updated quite a bit in coming weeks.

My quick notes:

multiple context identifiers
air cover and support from Harvard Berkman
Eclipse foundation looked for broadening scope of initiatives
IBM supportive, ushered in Novell
protocol platform neutral

3 layers
applications- browser extension.open source
identity selection services
Identity attribute services

relationship-active cards that capture
persona = template cards

Me thinking about a Skype/VOIP, IM client and the relationship between Plaxo and vcards and MS infospace

interface consistencies and ceremonies decrease phishing

Doc on point. I have to say I’ve come around a bit on the Attention vs. Intention Economy argument although not everyone is like Doc and knows exactly what they want. Sometimes I want a camera lense, but don’t know what kind, type features I’m initially looking for. This is why the “markets not marketing” phrase drives me up the wall. People who say that usually have not worked in marketing, are too focused on “old way is dead, new way is only option” thinking, which is far too extreme at this point and time although I agree things will be shifting from producer to consumer soon. Oops, I said consumer, I meant person.

buyers not sellers
markets not marketing
open markets not silos

Higgins needs preferences, FOAF
less friction once you know what you want

self-organized
buyers clubs
group buys

transaction
relationships
reputation
meta-data
post-transaction

extensibility of profiles
Mercata- company, intention to buy
Myspacers are digital natives

persistent portable contextually aware profile data
more efficient identity capabilities

box of relationships and intentions
identity broker

stock market matching buyers and sellers based on significant demand
doppleganger/avatar

Kellee Sikes, pioneer technologies: most people don’t know what their intentions are

Are Opinity and iKarma info brokers/mediaries?

Sometimes seller wants to sell for less and buyer is willing to pay more

The role of infomediaries in the Intention Economy

Niklas: buyer validation
transparency of pricing
mobile phone access to personal datastore

Doc: second generation intermediation
value constellation, lots of contributors

spikesource.com

Me: The End Of Spam. Opt-in everything

Budget is in tonnage business

Requirements and principals

I was thinking so hard I forgot to take decent notes, kudos to Phil for clearly capturing the essence of the session.

Relationship of reputation to identity

Definition of reputation: reputation is a source of trust. Abstract entities.
1/2 of reputation papers are on p2p.

Phil windly: reputation is your story of me. everyone has right to tell their own story.

Reputation framework

Not enough granularity of reputation. Atrributes of reputation.

Google is reputation management of internet content

Metrics of reputation, reputation metric

Reputation of the person providing the testimonial/endorsements.

Site advisor.com

corollary
immutable, unchanging

Weighting

good rep ups ebay prices 8%

Reflection of their perception of me.
Embodiment

Tenets

Laws
reputation is dynamic
rep is a factor based on trust

Must have identity to have reputation
Reputation is narrative
Aggregate of statement about that entity

Trust, Fairness and Sanctions in Digital Communities
http://www.identitymash-up.org/?page_id=5

Graphing social networks

I asked about: How do false-positive relationship indicators such as Myspace “Friend Trains” affect the perceived value of the network?

Like begging on Helio mobile network.

Bill W calls identifier (login) identity. If you are authorized to log in, you are identified and have a reputation.

MR: applet of social relationships, rudimentary tension indicators.

CB: gaming the system
citation of scientific journals- journal isi ippact factor
multiple eBay accounts
Fashion mention again

balance the cost of communication with strength of reputation

JD: The more shared info is, the less valuable.

UG: Napster overview

Bill W: re: earlier statement by JD, mona lisa is more valuable the more people view it.
permanent state of partial attention.

giving people potential power tools to gather reputation related information.
valuable if context is specific enough.
“ester’s slime train”

Create content once, reuse many times.

beginning to imagine dealing without knowing names. Reduce risk and Points of vulnerability.

Categorizing blogosphere, trackbacks, comments.

not enough clarity around the costs of gaming the system. Persistence is valuable.

Kaylia: Loyalty in social graph. Too dynamic to be useful.

Long Tail Markets, Social Commerce and Open Business Models

Greg Steltenphol, adina
started Odwalla
funny story about Coke Black.
underlying implicit value systems intersecting with markets.

MS guy: generate assertions.

Much said about user-centric identity, what about corporate?

More Fashion: embed brands into games via clothing.

Can I export my virtual model and share with retailers on my own?

KL: novelty arises from the edge.
long-tail production side.

How come people that want to meet me get removed from my “want to meet me” list when I express interest in meeting them?

Towards and Open Identity Layer and Trusted Exchange: What Might it Look Like?

Novell/MS “Open Mike” joke, ha.

Note to smartocracy folks: Get Smartocracy website to reload previous page when assigning proxy votes, saves a few clicks.

Kim Cameron: “sex and voting should be left in the physical world.” ROTFLOL

MR: defending killing bill to make anynoymous/spoofing phone #’s caller id, on side of rep with call centers in district.

WS Trust and SAML, coupons for a service or person to act as me.

MR: me asking about letting socially conscious companies contact me via phone. Mark says there are implicit opt-in rules in place.

MR: more people signup up for opt-out list than voted for both candidates in last election.

Think about starting a reputation-based “Do call” list.

Code and Law: How Should and Might They Mix?
JZ: sharp, quick, funny.

contextualizing approaches of identiy from beinw swung by limited-negative approach from people not as vocal or persuasive.

John Bliss IBM: anonymous systems
Relationship resoultion technology
one way salted hashes

34 attributes in EU passenger list.

Anonymous entity repository.
hashed dating is not personal data once it’s hashed!

ME: What is the best incentive for users to share personal info?

SB: biggest worry is we get driven to digital dictatorship faster.

ME: salt is a condiment, how to we build decentralized data stores?

JZ: Repeal Moore’s Law

MSguyincrowd: stop treating data like secrets.

What You Need to Know About Identity
http://www.identitymash-up.org/?page_id=5

CV: Contextual identities are key. Liberty lawyer
Ester: too big to address. Accountability requires persistence. The accountable net.
Do ask, don’t lie.
privacy or attention?
Jamie Lewis: changing topology of federation. mashup and bank account, don’t ever want to hear the two in the same sentence.
SB quotes gov’t docs from 1977.
KT: ecology of identity, the accountable net. Symmetrical vs. asymmetrical circumstances. context of how identity is used. Society owns your reputation.
Ester goes off on KT about throwing bomb re: security, didn’t see that as an issue.
KT: people will pay for privacy
Ester: nat’l ID card in 10 years

Authoritative assertion, intervention points of trust needs to be established along with identity assertions.

KT: build in policy appliances,breakers into identity assertion process.
CV: I want separate identities.

Track A Plenary Session: Towards Open Identity and Security: The Interface of Technology and Law

KC: didn’t like Passport. infocards are reifications.

Johannes: what the doormouse said, markoff. Assertion of our identity the way we want,not how others think we should be. (this goes along with the concept that reputation is external, identity is under user control.)

RS: Liberty was backlash to Passport.

DH: convergence around solving what he considers problems

- Profile exchange. FOAF Identification
- User/pass logins
- authorization
- prove ourselves
- privacy

RS: Interoperable without being open.

KC: relying parties.

What about the adjudication process for false-positives?

Monday PM

Privacy and Civil Liberties in Benign and Hostile Environments

4th amendment under siege.

post-next 9/11 how will technologists answer gov’t request to peek into network?

MS legal wants decentralized user-centric data control

economic shift before meaningful privacy regulation

Track B Plenary Session: Wild and Walled Gardens: Trust, Reputation and Community Building

JD: Signaling- competition through interactions.
Link Fashion

KM:

Will secondlife allow existing communities.

How do false-positive relationship indicators such as Myspace “Friend Trains” affect the perceived value of the network?

Like begging on Helio mobile network.

RH:trust lowers transaction costs and risk
SL is decentralized

WB: $100 laptop, substantial community.

DH: SL identity transferrable outside of world?
SL doesn’t believe in walled gardens.
me: perverts and marketers

Disruptive Technologies and Business Models: Power Laws and Power Shifts: The End-User Revolution

Doc: cluetrain manifesto
relationship, conversation transactions
equip customer with tools.

free market= choice of silo.
SL money transfer = 6 seconds of US marketing dollars spend daily
5k wifi McDonalds
has to grow a full starbucks a year to stay even

Personalized shopping super-long demo that became more interesting as the conference progressed.